bBriefbase

For UGC agencies

For UGC agencies running fitness and athletic brands.

Fitness UGC sits between lifestyle and performance content. Briefbase is being built to put each brand's filming guide, release forms and usage rights into the brief, so workout footage comes back usable. It is in development and not available yet.

Briefbase is in development and nobody is charged. The brief generator is free and works today.

Being built for: UGC agencies producing content for fitness apparel, gym equipment, athletic supplements, and at-home workout brands.

A day in your life

You know this script
by heart.

  • 07:42Creator filmed a workout video at the wrong angle. Half the brand logo is cut off.
  • 11:09Athlete release form missing for two creators. Brand cannot use the videos in paid ads.
  • 14:30Brand wants 1 minute of B-roll per video but only half the creators delivered it.
  • 18:00Three fitness brands, three different ways to film a before-and-after, all in your head.

An illustrative day built from common agency tasks, not a customer story.

What Briefbase is being built to do

Five things planned
for your stack.

None of these are available yet. Agencies on the early-access list decide which come first.

01

Per-brand filming guides (logo angles, lighting, framing)

02

Athlete release form tracking, with missing forms flagged

03

Required B-roll and cutaway checklists in every brief

04

Performance-claims rules per brand

05

Submission requirements you set per brand

Who builds this

One founder,
no sales team.

Briefbase is being built by Doruk in Antalya, Turkey. It is in development: there is no app to sign in to yet, and the free brief generator is the part that works today. Agencies on the early-access list shape what gets built first, so if something matters to the way you work, say so.

Nothing to pay yet
Briefbase is in development. There is no checkout, and nobody is charged during early access.
Priced for small agencies
Planned launch pricing starts at $39 a month, published now rather than behind a sales call.
Your creators stay yours
Briefbase will not be a marketplace and will take no cut of creator payments.
A person answers
Email goes straight to the founder, not a support queue.

The planned workflow

From brief to payout,
in one place.

How a campaign is meant to run once Briefbase launches. Today, the free brief generator covers the first step.

  1. 01

    Set up filming guides per brand

    Logo angles, framing and must-get shots, shown to creators before filming instead of in revisions.

  2. 02

    The brief asks for the release form

    The plan is that a brief cannot be marked complete until the release form is uploaded.

  3. 03

    Submissions are checked for required deliverables

    Missing B-roll or the wrong aspect ratio will be flagged on upload.

  4. 04

    Brand approves with the release on file

    The brand will see that release forms are on file before approving a video for use.

  5. 05

    Track usage rights per video

    Approved for paid ads until a date? Briefbase will remind you 30 days before it expires.

FAQ

Questions answered.

Cannot find your answer here? Email us. The reply comes from the founder, not a bot.

Will Briefbase store athlete release forms?
That is the plan: forms stored per creator and per brand, searchable and exportable. Briefbase is in development and not available yet.
Will I be able to set usage rights per video?
Yes, that is planned: organic only, paid only, paid for a set number of days, or full rights, with a reminder before they expire.
What about pre-shoot references?
The plan is to attach a reference video or photo to any brief, so creators see it before they film. Today, the free brief generator and the brief template both have a references section.

Free today

Start with the brief.
The rest is being built.