bBriefbase

For UGC agencies

For UGC agencies running beauty and skincare brands.

Beauty UGC has its own rules: claims, ingredient mentions and brand-specific do-and-do-not lists. Briefbase is being built to put those rules into every brief, so creators see them before they film. It is in development and not available yet.

Briefbase is in development and nobody is charged. The brief generator is free and works today.

Being built for: UGC agencies producing video content for beauty, skincare, makeup, fragrance, and personal care brands.

A day in your life

You know this script
by heart.

  • 07:42Creator used the word cure in a skincare video. The brand panics. You panic. The video is unusable.
  • 11:09Different brands have different ingredient mention rules. You forget which is which.
  • 14:30Brand has a hard rule against showing the bottle from a certain angle, buried in a 5-page PDF you sent two weeks ago.
  • 18:00Three creators all said miracle results because nobody enforced the do-not-say list.

An illustrative day built from common agency tasks, not a customer story.

What Briefbase is being built to do

Five things planned
for your stack.

None of these are available yet. Agencies on the early-access list decide which come first.

01

Brand-specific do-not-say lists in every brief

02

A claims checklist creators confirm before they submit

03

Ingredient mention rules per brand

04

A check of each submission against the do-not-say list

05

A compliance log for every approved video

Who builds this

One founder,
no sales team.

Briefbase is being built by Doruk in Antalya, Turkey. It is in development: there is no app to sign in to yet, and the free brief generator is the part that works today. Agencies on the early-access list shape what gets built first, so if something matters to the way you work, say so.

Nothing to pay yet
Briefbase is in development. There is no checkout, and nobody is charged during early access.
Priced for small agencies
Planned launch pricing starts at $39 a month, published now rather than behind a sales call.
Your creators stay yours
Briefbase will not be a marketplace and will take no cut of creator payments.
A person answers
Email goes straight to the founder, not a support queue.

The planned workflow

From brief to payout,
in one place.

How a campaign is meant to run once Briefbase launches. Today, the free brief generator covers the first step.

  1. 01

    Set up brand rules

    A do-not-say list, ingredient rules and claims policy per brand, entered once and added to every brief.

  2. 02

    Briefs carry the rules

    Every brief will include the brand's rules section, so the creator cannot miss it.

  3. 03

    Creator submits, Briefbase checks

    The plan is to check the transcript of each submission against the do-not-say list before you review it.

  4. 04

    Brand approves with the log

    The brand will see which rules were checked when they open the approval link.

  5. 05

    Archive with a searchable log

    Open any approved video and see which rules applied to it.

FAQ

Questions answered.

Cannot find your answer here? Email us. The reply comes from the founder, not a bot.

Is Briefbase regulatory advice?
No. Briefbase is being built to apply the rules you and your brand set. It will not interpret FDA or FTC regulations; you and the brand's legal team do.
Can I use my brand's existing brief template?
The plan is to let you paste in an existing template and keep its rules as a reusable section. Until Briefbase is available, the free UGC brief template on this site has a do-not section you can fill in.
What happens if a creator breaks a rule?
The plan: Briefbase flags it on submission, you and the creator both see the flag, and you decide whether to send it back or approve it with a note.

Free today

Start with the brief.
The rest is being built.